In a time where we’ve only been wearing 10% of our wardrobe, our SS21
collection is giving you permission to dress up!
Replace your conventional styles with zoom-ready pieces in bold shades
and designs that are unapologetically Damsel. Find your style
statement.
Take a closer look
Adding the smallest of details can make all the difference to a style. For fans of frills, embellishment and utility-inspired features, see our latest collection of tops. Perfect for keyboard dressing and an overall good mood.
Frill seeker
Frill seeker
Designed in our favourite figure-hugging fit, this denim-look dress is accented with confident femininity through an exposed zip front and contrast stitch frills. A style statement for those unafraid to speak their minds.
Dress code:
smart/casual
Our approach to dressing has changed so much in the last year, but there’s a certain je ne sais quoi quality about a stylish top and jeans combo to get you through the day ahead.
Abstract thought
An effortless day dress meets with a new and distinctively Damsel print. The clashing abstract pattern juxtaposes the silhouette’s fluidity, softened by a playful peplum hem. Just pair with your favourite boots.