Your privacy is important to us
At Damsel in a Dress we take your privacy very seriously and are committed to protecting the privacy and security of our customers. We fully appreciate and respect the importance of data protection and security on the Internet.
Please contact our Contact Us if you would like to discuss this with us or have any questions, comments or suggestions relating to this Policy.
This Site is run by Damsel in a Dress. For the purposes of applicable data protection laws, including the EU General Data Protection Regulation (“GDPR”) (as amended or superseded) Damsel in a Dress is the “controller” of the personal information collected through the Site, by phone or in any Damsel in a Dress store.
How do we collect information from you?
Information we collect when you visit our Site
We will collect personal information that you provide to us when you:
We will also collect certain information automatically when you visit our Site, in particular:
Information we collect in our stores
We will collect personal information that you provide to us in our stores when you:
Information we collect when you contact us
We will collect personal information about you when you contact us by telephone, e-mail, or via social media.
Information we collect if you apply for a job with us
You may be able to apply for a job with us through our Site, in-store or through third party websites such as LinkedIn. The personal information we collect about you may include your name, contact details, employment history, and any information set out in your CV.
How we use your information
For the performance of a contract between you and us:
Where we have a legitimate interest in using your personal information:
If you have consented to receive marketing information from us, we may use your information in the following ways:
You have the option to unsubscribe from our e-mails through a link at the bottom of every e-mail we send to you. You have the option to unsubscribe from our text messages by following the instructions in the text message or contacting the Customer Services team.
If you want to change the details that you have registered with us, or would like to amend your subscription preferences or unsubscribe altogether, this can be changed in the “My Account” section of our Site or by contacting our Contact Us.
How we share your information
We also use services offered by Google, Facebook, Instagram and other similar social media platforms to better tailor our marketing communications and for targeted advertising. As part of this process, some personal information, such as your e-mail address, is provided to the relevant third party, however for security purposes this data is “hashed” prior to being shared. Hashing is a process of identity masking or “pseudonymisation” which means we do not disclose your e-mail but still enables linking between your social media presence and our Site.
We receive insights from Facebook about the effectiveness of our advertising campaigns which you experience on our Site and social channels, helps to better target our advertising.
Every external company we work with has a contract with us which clearly sets out our expectations and requirements in handling personal information and obligates them to meet these standards and those contained in the GDPR.
Your personal information will be transmitted to countries outside of the EEA, including the United States. If you would like more information about how your personal information may be transmitted, and the safeguards applied, please contact Contact Us. You may have the right to object to your personal information being used in this way (see “Rights you may have” below).
How long we keep your information
We retain the information you provide for the following periods:
Our Data Retention Period has been determined to cover credit risk, fraud detection and customer service periods, as well as to cover regulatory requirements, and the resolution of disputes or fraud prevention.
How we store your information
Your information may be processed by our staff or by the staff of our suppliers to the extent necessary to fulfil your order. By submitting your personal information to us, you agree to the transfer of your personal information, its storage and processing.
We will keep the data which we collect from you on a secure server. Any information you give us relating to credit card details is handled by a PCI DSS compliant third party and encrypted using secure server technology. Once we have received your information, we will use strict procedures and security features to try to prevent unauthorised access and require our suppliers to do the same.
Where we have given you a password (or where you have chosen one) to access certain parts of this Site, you are responsible for keeping this password confidential. We ask that you do not share a password with anyone.
Sensitive personal information
We do not seek to collect sensitive personal information (i.e. information relating to race or ethnic origin, political opinions, religious or other beliefs, trade union membership, physical or mental health, sexual orientation or criminal records). We ask that you do not provide such information to us.
Rights you may have
You may have certain rights in relation to personal information that we hold about you. These include the right to request access to your personal information, to request that it is erased, that its processing is restricted, or that any inaccurate personal information is rectified. You may also have the right to object to the processing of your personal information, or in some circumstances to obtain a copy of the personal information in a machine readable format. You also have the right to complain about the use of your personal information to the Information Commissioner’s Office.
Changes to this Policy
We may change this Policy from time to time. If we make changes, we will notify you by revising the date at the top of this Policy, and if the changes are significant, we may provide you with additional notice such as adding a statement to the homepage of the Site or sending you an e-mail with the update.