Since acquiring Damsel in a Dress in 2017, we have seen great success on the UK high street; and have been able to expand our presence in concessions across 44 stores. 2019 also saw the opening of our first standalone store in Meadowhall, Sheffield.
Our standalone website currently delivers to customers residing in England, Wales, Scotland, Channel Islands and Northern Ireland. However, we also trade through a number of UK and International online partners that reach customers worldwide, extending their journey beyond our stores and concessions, whilst retaining the same customer-centric approach.
Damsel in a Dress currently has 11 international points of sale, with concessions in countries such as Switzerland, Singapore and Japan. As we have continued to see our global sales increase year on year, international growth is a key focus of ours, with plans to broaden Damsel’s presence across the globe in the coming years.